Winners Co., Ltd. is a specialized manufacturer of wiring devices, producing and supplying various electrical wiring products such as multi-taps, switches, outlets, residential distribution boards, and circuit breakers. [DB, 7] The company actively pursues new changes in residential culture in line with the rapidly evolving information and digital network era. [DB, 7] It focuses on developing products that maximize customer satisfaction through continuous technological innovation and sophisticated design. [DB, 7] Recently, the company has expanded its business scope by developing power-free switches utilizing energy harvesting technology and electric vehicle chargers. Winners is recognized as a leading smart wiring system company both domestically and internationally.WinnersCo.,Ltd.isaspecializedmanufacturerofwiringdevices,producingandsupplyingvariouselectricalwiringproductssuchasmulti-taps,switches,outlets,residentialdistributionboards,andcircuitbreakers.[DB,7]Thecompanyactivelypursuesnewchangesinresidentialcultureinlinewiththerapidlyevolvinginformationanddigitalnetworkera.[DB,7]Itfocusesondevelopingproductsthatmaximizecustomersatisfactionthroughcontinuoustechnologicalinnovationandsophisticateddesign.[DB,7]Recently,thecompanyhasexpandeditsbusinessscopebydevelopingpower-freeswitchesutilizingenergyharvestingtechnologyandelectricvehiclechargers.Winnersisrecognizedasaleadingsmartwiringsystemcompanybothdomesticallyandinternationally.
Key Products/TechnologiesKeyProducts/Technologies
Wiring Devices: A comprehensive lineup of products including switches, outlets, multi-taps, residential distribution boards, and circuit breakers. [DB, 1, 7] The company offers aesthetically pleasing products such as the 'Bello' premium wiring device in matte black, the 'SOO'(秀) series, and the 'Log' two-tone luxury switches/outlets. It ensures differentiated competitiveness with premium products featuring advanced functions like automatic fire suppression and condensation prevention. User-friendly products like safety cap multi-taps, individual switch-type exposed outlets, and built-in Push-Pull multi-taps are also developed. Its waterproof safety outlet has received New Excellent Technology (NET) certification from the Ministry of Trade, Industry and Energy, demonstrating its strong technological capability.WiringDevices:Acomprehensivelineupofproductsincludingswitches,outlets,multi-taps,residentialdistributionboards,andcircuitbreakers.[DB,1,7]Thecompanyoffersaestheticallypleasingproductssuchasthe'Bello'premiumwiringdeviceinmatteblack,the'SOO'(秀)series,andthe'Log'two-toneluxuryswitches/outlets.Itensuresdifferentiatedcompetitivenesswithpremiumproductsfeaturingadvancedfunctionslikeautomaticfiresuppressionandcondensationprevention.User-friendlyproductslikesafetycapmulti-taps,individualswitch-typeexposedoutlets,andbuilt-inPush-Pullmulti-tapsarealsodeveloped.ItswaterproofsafetyoutlethasreceivedNewExcellentTechnology(NET)certificationfromtheMinistryofTrade,IndustryandEnergy,demonstratingitsstrongtechnologicalcapability.
Electric Vehicle Chargers: Development and supply of EV charging infrastructure products, including EV charging outlets, 7kW slow chargers, billing-type outlets, and power distribution systems. This strategic expansion actively responds to the growing electric vehicle market, securing future growth engines. The company also develops smart wiring devices and smart distribution boards applicable to smart home systems. The introduction of IoT switches and power-free wireless switches, leveraging energy harvesting technology, contributes to the establishment of smart living environments.ElectricVehicleChargers:DevelopmentandsupplyofEVcharginginfrastructureproducts,includingEVchargingoutlets,7kWslowchargers,billing-typeoutlets,andpowerdistributionsystems.Thisstrategicexpansionactivelyrespondstothegrowingelectricvehiclemarket,securingfuturegrowthengines.Thecompanyalsodevelopssmartwiringdevicesandsmartdistributionboardsapplicabletosmarthomesystems.TheintroductionofIoTswitchesandpower-freewirelessswitches,leveragingenergyharvestingtechnology,contributestotheestablishmentofsmartlivingenvironments.
Core AdvantagesCoreAdvantages
Technological Innovation and Design Excellence: The company boasts design competitiveness, evidenced by its iF Design Award and selection for the Good Design (GD) award by the Ministry of Trade, Industry and Energy. It is a company dedicated to maximizing customer satisfaction by continuously developing convenient and stable products through ongoing technological advancements. [DB, 7]TechnologicalInnovationandDesignExcellence:Thecompanyboastsdesigncompetitiveness,evidencedbyitsiFDesignAwardandselectionfortheGoodDesign(GD)awardbytheMinistryofTrade,IndustryandEnergy.Itisacompanydedicatedtomaximizingcustomersatisfactionbycontinuouslydevelopingconvenientandstableproductsthroughongoingtechnologicaladvancements.[DB,7]
Product Differentiation Strategy: Instead of engaging in low-price competition, the company has secured a unique market position by launching high-functional premium wiring devices with features like automatic fire suppression and condensation prevention. Its entry into new business areas, such as power-free switches utilizing energy harvesting technology and electric vehicle chargers, ensures future growth momentum.ProductDifferentiationStrategy:Insteadofengaginginlow-pricecompetition,thecompanyhassecuredauniquemarketpositionbylaunchinghigh-functionalpremiumwiringdeviceswithfeatureslikeautomaticfiresuppressionandcondensationprevention.Itsentryintonewbusinessareas,suchaspower-freeswitchesutilizingenergyharvestingtechnologyandelectricvehiclechargers,ensuresfuturegrowthmomentum.
Stable Business Foundation and Performance: Winners recorded consolidated sales of 27.6 billion KRW and operating profit of 3.4 billion KRW in 2023, maintaining consistent sales in the 20 billion KRW range. The company demonstrates a robust financial structure with an average operating profit margin of 11.7% over the past three years (2021-2023).StableBusinessFoundationandPerformance:Winnersrecordedconsolidatedsalesof27.6billionKRWandoperatingprofitof3.4billionKRWin2023,maintainingconsistentsalesinthe20billionKRWrange.Thecompanydemonstratesarobustfinancialstructurewithanaverageoperatingprofitmarginof11.7%overthepastthreeyears(2021-2023).
Customer Diversification and B2B Business Expansion: From its early days, the company diversified its distribution channels by entering major domestic hypermarkets like E-Mart and initiating online sales. It has successfully expanded its B2B business by securing supply contracts with major domestic construction companies, including Lotte E&C, POSCO E&C, and GS E&C.CustomerDiversificationandB2BBusinessExpansion:Fromitsearlydays,thecompanydiversifieditsdistributionchannelsbyenteringmajordomestichypermarketslikeE-Martandinitiatingonlinesales.IthassuccessfullyexpandeditsB2Bbusinessbysecuringsupplycontractswithmajordomesticconstructioncompanies,includingLotteE&C,POSCOE&C,andGSE&C.
Quality and Safety Reliability: The company's products are officially recognized for their quality and safety through multiple Korean Industrial Standards (KS) certifications. It has received high accolades for its safety management, including a Presidential Commendation and an Industrial Service Medal at the 'Product Safety Day' hosted by the Ministry of Trade, Industry and Energy.QualityandSafetyReliability:Thecompany'sproductsareofficiallyrecognizedfortheirqualityandsafetythroughmultipleKoreanIndustrialStandards(KS)certifications.Ithasreceivedhighaccoladesforitssafetymanagement,includingaPresidentialCommendationandanIndustrialServiceMedalatthe'ProductSafetyDay'hostedbytheMinistryofTrade,IndustryandEnergy.
Growth Potential: With the anticipated continuous growth of the electric vehicle charging infrastructure market, the company is well-positioned to capture market share through its related technology and product development. Winners is actively pursuing a KOSDAQ listing in 2025 to enhance corporate value and secure additional growth drivers.GrowthPotential:Withtheanticipatedcontinuousgrowthoftheelectricvehiclecharginginfrastructuremarket,thecompanyiswell-positionedtocapturemarketsharethroughitsrelatedtechnologyandproductdevelopment.WinnersisactivelypursuingaKOSDAQlistingin2025toenhancecorporatevalueandsecureadditionalgrowthdrivers.
Target IndustrieTargetIndustrie
Residential Buildings: Installation of switches, outlets, multi-taps, and distribution boards in residential spaces such as apartments, officetels, and mixed-use complexes.ResidentialBuildings:Installationofswitches,outlets,multi-taps,anddistributionboardsinresidentialspacessuchasapartments,officetels,andmixed-usecomplexes.
Commercial and Industrial Facilities: Supply of specialized wiring devices for environments like clean rooms in electronics companies.CommercialandIndustrialFacilities:Supplyofspecializedwiringdevicesforenvironmentslikecleanroomsinelectronicscompanies.
Electric Vehicle Charging Infrastructure: Application of slow chargers, billing-type outlets, and power distribution systems in EV charging stations and personal/public charging facilities.ElectricVehicleChargingInfrastructure:Applicationofslowchargers,billing-typeoutlets,andpowerdistributionsystemsinEVchargingstationsandpersonal/publicchargingfacilities.
Smart Home Systems: Establishment of smart living environments through IoT switches, smart wiring devices, and smart distribution boards.SmartHomeSystems:EstablishmentofsmartlivingenvironmentsthroughIoTswitches,smartwiringdevices,andsmartdistributionboards.
Major MarketsMajorMarkets
Vietnam: Market entry through dealership agreements.Vietnam:Marketentrythroughdealershipagreements.
Europe: Plans for market expansion through an MOA signed in December 2024 and separate development of European-specific products.Europe:PlansformarketexpansionthroughanMOAsignedinDecember2024andseparatedevelopmentofEuropean-specificproducts.
Certifications/PatentsCertifications/Patents
Korean Industrial Standards (KS) Certifications: Including KS C 4613 for industrial earth leakage circuit breakers (Aug 2019), KS C 4621 for residential earth leakage circuit breakers (Feb 2019), and KS C 8326 for residential distribution boards (Jul 2018).KoreanIndustrialStandards(KS)Certifications:IncludingKSC4613forindustrialearthleakagecircuitbreakers(Aug2019),KSC4621forresidentialearthleakagecircuitbreakers(Feb2019),andKSC8326forresidentialdistributionboards(Jul2018).
New Excellent Technology (NET) Certification: Ministry of Trade, Industry and Energy certification for waterproof safety outlet technology (Dec 2007).NewExcellentTechnology(NET)Certification:MinistryofTrade,IndustryandEnergycertificationforwaterproofsafetyoutlettechnology(Dec2007).
Accreditation of Corporate R&D Center: Ensuring continuous research and development capabilities (Jul 2007).AccreditationofCorporateR&DCenter:Ensuringcontinuousresearchanddevelopmentcapabilities(Jul2007).
Awards: Including the Order of Industrial Service Merit (Dongtap) for CEO Kim Chang-sung (Dec 2021), a Presidential Commendation at the '2018 Product Safety Day' by the Ministry of Trade, Industry and Energy (Nov 2018), an iF Design Award (Feb 2013), and Good Design (GD) selections by the Ministry of Trade, Industry and Energy (2010, 2014).Awards:IncludingtheOrderofIndustrialServiceMerit(Dongtap)forCEOKimChang-sung(Dec2021),aPresidentialCommendationatthe'2018ProductSafetyDay'bytheMinistryofTrade,IndustryandEnergy(Nov2018),aniFDesignAward(Feb2013),andGoodDesign(GD)selectionsbytheMinistryofTrade,IndustryandEnergy(2010,2014).
Introduction
Location
53 Jinbeol-ro 223beon-gil, Jinjeop-eup, Namyangju-si, Gyeonggi-do, South Korea
클릭하여 위치 살펴보기
Information
53 Jinbeol-ro 223beon-gil, Jinjeop-eup, Namyangju-si, Gyeonggi-do, South Korea