Information
25 Hwangsaeul-ro 258beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea
+82 2-6280-1170
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Overview
- Summary
- Motrex Co., Ltd. is a company that started with automotive parts distribution and has developed into a core business of developing and supplying in-vehicle infotainment (IVI) systems. It possesses capabilities in developing various electronic components such as audio, navigation, and police black boxes. The company is expanding its business into premium express buses and purpose-built vehicles (PBV) in line with the Fourth Industrial Revolution. It focuses on research and development of IT-converged in-vehicle infotainment system content, connected cars, IT solutions, and IoT technologies in preparation for the era of autonomous vehicles.Motrex Co., Ltd. is a company that started with automotive parts distribution and has developed into a core business of developing and supplying in-vehicle infotainment (IVI) systems. It possesses capabilities in developing various electronic components such as audio, navigation, and police black boxes. The company is expanding its business into premium express buses and purpose-built vehicles (PBV) in line with the Fourth Industrial Revolution. It focuses on research and development of IT-converged in-vehicle infotainment system content, connected cars, IT solutions, and IoT technologies in preparation for the era of autonomous vehicles.
- Key Products/Technologies
- In-Vehicle Infotainment (IVI) Systems: Advanced multimedia display devices such as AVN (Audio Video Navigation), AV (Audio Video), and AVNT, providing drivers with information and entertainment. Integrated design with the complete vehicle and convenient function control through user experience (UX).In-Vehicle Infotainment (IVI) Systems: Advanced multimedia display devices such as AVN (Audio Video Navigation), AV (Audio Video), and AVNT, providing drivers with information and entertainment. Integrated design with the complete vehicle and convenient function control through user experience (UX).
- Rear Seat Entertainment (RSE) Systems: Systems providing passengers with in-transit entertainment services (videos, music, VOD). Product lines supplied not only for personal vehicles but also for large transportation means like express buses and trains.Rear Seat Entertainment (RSE) Systems: Systems providing passengers with in-transit entertainment services (videos, music, VOD). Product lines supplied not only for personal vehicles but also for large transportation means like express buses and trains.
- Digital Cluster: Smart clusters based on LCD displays, enabling display of driving information and design differentiation through mobile phone connectivity. Technology capable of effectively displaying numerous pieces of information to assist driver operation.Digital Cluster: Smart clusters based on LCD displays, enabling display of driving information and design differentiation through mobile phone connectivity. Technology capable of effectively displaying numerous pieces of information to assist driver operation.
- Advanced Driver-Assistance Systems (ADAS) Solutions: Enhancing safety and convenience features such as HUD (Head Up Display), Dashcam, Driver Monitoring System, and Rear Occupant Alert. Efforts to enter the ADAS market through the development of intelligent air conditioning systems.Advanced Driver-Assistance Systems (ADAS) Solutions: Enhancing safety and convenience features such as HUD (Head Up Display), Dashcam, Driver Monitoring System, and Rear Occupant Alert. Efforts to enter the ADAS market through the development of intelligent air conditioning systems.
- Smart Patrol Car License Plate Recognition System: An AI solution mounted on patrol cars for automatic recognition and decoding of vehicle license plates while driving. The 2025 model, based on NPU (Neural Processing Unit), achieves a high performance of 97.9% integrated recognition rate and 0% false positive rate during day and night.Smart Patrol Car License Plate Recognition System: An AI solution mounted on patrol cars for automatic recognition and decoding of vehicle license plates while driving. The 2025 model, based on NPU (Neural Processing Unit), achieves a high performance of 97.9% integrated recognition rate and 0% false positive rate during day and night.
- Purpose-Built Vehicle (PBV) 'CV1': Korea's first eco-friendly medium-sized passenger PBV, incorporating innovative technologies such as AI object recognition-based boarding/alighting guidance. A service-based vehicle designed with optimal vehicle and electronic components for passenger transport purposes.Purpose-Built Vehicle (PBV) 'CV1': Korea's first eco-friendly medium-sized passenger PBV, incorporating innovative technologies such as AI object recognition-based boarding/alighting guidance. A service-based vehicle designed with optimal vehicle and electronic components for passenger transport purposes.
- Electric Vehicle (EV) Charger Solutions: A diverse product lineup including V2G (Vehicle-to-Grid) chargers, AC/DC EV chargers, and portable chargers. Provision of monitoring and remote control server solutions via smartphone applications.Electric Vehicle (EV) Charger Solutions: A diverse product lineup including V2G (Vehicle-to-Grid) chargers, AC/DC EV chargers, and portable chargers. Provision of monitoring and remote control server solutions via smartphone applications.
- Next-Generation Integrated Cockpit System 'EZ Cockpit': A unified platform capable of simultaneously controlling up to five screens, including the cluster, central display, and passenger display, with a single computing board.Next-Generation Integrated Cockpit System 'EZ Cockpit': A unified platform capable of simultaneously controlling up to five screens, including the cluster, central display, and passenger display, with a single computing board.
- Core Advantages
- Global Market Expansion Capabilities: Possession of a global network with 11 overseas subsidiaries and exports to over 70 countries. Supply of 112 product models for over 40 vehicle types, meeting diverse global market demands.Global Market Expansion Capabilities: Possession of a global network with 11 overseas subsidiaries and exports to over 70 countries. Supply of 112 product models for over 40 vehicle types, meeting diverse global market demands.
- Exclusive Competitiveness of the PIO (Port Installed Option) Business Model: The PIO method, where products are installed before vehicle shipment, reduces development time from 36 months for OEM to 14-16 months. Direct supply of products with specifications determined by the needs of automakers and customers, ensuring high customer satisfaction and high margins.Exclusive Competitiveness of the PIO (Port Installed Option) Business Model: The PIO method, where products are installed before vehicle shipment, reduces development time from 36 months for OEM to 14-16 months. Direct supply of products with specifications determined by the needs of automakers and customers, ensuring high customer satisfaction and high margins.
- Advanced HMI/IVI Technology and Connectivity Expansion: Accumulation of AHMI (Automotive Human-Machine Interface) technology for information exchange and communication between drivers and vehicles. Integration with Apple CarPlay, Google Android Auto, and collaboration with major technology and map companies (Alibaba, Yandex) for optimized country-specific connectivity technologies.Advanced HMI/IVI Technology and Connectivity Expansion: Accumulation of AHMI (Automotive Human-Machine Interface) technology for information exchange and communication between drivers and vehicles. Integration with Apple CarPlay, Google Android Auto, and collaboration with major technology and map companies (Alibaba, Yandex) for optimized country-specific connectivity technologies.
- Diversification into Future Mobility Businesses: Expansion of business areas from IVI to PBV, EV charging, autonomous driving, and AI-based solutions. Acceleration of the transition to a software-defined vehicle (SDV) platform company in the era of SDVs.Diversification into Future Mobility Businesses: Expansion of business areas from IVI to PBV, EV charging, autonomous driving, and AI-based solutions. Acceleration of the transition to a software-defined vehicle (SDV) platform company in the era of SDVs.
- Excellent Technology Development and Quality Management Systems: Securing core technologies across all software and hardware fields with the largest research personnel in the domestic industry. Acquisition of 'Excellent' grade in technology evaluation from NICE Information Service.Excellent Technology Development and Quality Management Systems: Securing core technologies across all software and hardware fields with the largest research personnel in the domestic industry. Acquisition of 'Excellent' grade in technology evaluation from NICE Information Service.
- International Standard Certifications and Information Security Capabilities: Acquisition of ISO/SAE 21434:2021-based CSMS (Cybersecurity Management System) certification and ISO/IEC 27001 (Information Security Management System International Standard) certification. Establishment of reliable references for strengthening collaboration with global automakers and partners.International Standard Certifications and Information Security Capabilities: Acquisition of ISO/SAE 21434:2021-based CSMS (Cybersecurity Management System) certification and ISO/IEC 27001 (Information Security Management System International Standard) certification. Establishment of reliable references for strengthening collaboration with global automakers and partners.
- Business Synergy and Value Enhancement through Subsidiaries: Contribution to stable consolidated performance and high equity value through a 73.7% stake in Jinjeon Construction Robot (Korea's No. 1 in concrete pump cars). Entry into the EV charging market through MotrexEV and securing PBV vehicle manufacturing capabilities through MTR.Business Synergy and Value Enhancement through Subsidiaries: Contribution to stable consolidated performance and high equity value through a 73.7% stake in Jinjeon Construction Robot (Korea's No. 1 in concrete pump cars). Entry into the EV charging market through MotrexEV and securing PBV vehicle manufacturing capabilities through MTR.
- Target Industrie
- Automotive Industry: Supply of in-vehicle infotainment and rear-seat entertainment systems for passenger cars, SUVs, and RVs.Automotive Industry: Supply of in-vehicle infotainment and rear-seat entertainment systems for passenger cars, SUVs, and RVs.
- Public and Security Industry: Supply of black boxes and license plate recognition systems for police smart patrol cars.Public and Security Industry: Supply of black boxes and license plate recognition systems for police smart patrol cars.
- Transportation Industry: Supply of premium express buses and VOD systems for Korail KTX special class seats.Transportation Industry: Supply of premium express buses and VOD systems for Korail KTX special class seats.
- Construction Industry: Manufacturing and supply of construction special vehicles, such as concrete pump cars, through its subsidiary Jinjeon Construction Robot.Construction Industry: Manufacturing and supply of construction special vehicles, such as concrete pump cars, through its subsidiary Jinjeon Construction Robot.
- Future Mobility Industry: Development and application of next-generation mobility solutions including PBV (Purpose-Built Vehicle), autonomous vehicles, and EV charging infrastructure.Future Mobility Industry: Development and application of next-generation mobility solutions including PBV (Purpose-Built Vehicle), autonomous vehicles, and EV charging infrastructure.
- Major Markets
- India, China, Middle East, Southeast AsiaIndia, China, Middle East, Southeast Asia
- Russia, Turkey, Europe (general)Russia, Turkey, Europe (general)
- USA, MexicoUSA, Mexico
- AustraliaAustralia
- BrazilBrazil
- Certifications/Patents
- NICE Information Service Technology Evaluation 'Excellent' Grade CertificationNICE Information Service Technology Evaluation 'Excellent' Grade Certification
- ISO/SAE 21434:2021-based CSMS (Cybersecurity Management System) Certification (TÜV Rheinland)ISO/SAE 21434:2021-based CSMS (Cybersecurity Management System) Certification (TÜV Rheinland)
- ISO/IEC 27001 (Information Security Management System International Standard) CertificationISO/IEC 27001 (Information Security Management System International Standard) Certification
- AI+ Standard Certification (Smart Patrol Car License Plate Recognition System)AI+ Standard Certification (Smart Patrol Car License Plate Recognition System)
- IATF16949 Quality Management System CertificateIATF16949 Quality Management System Certificate
- ISO9001 Quality Management System CertificateISO9001 Quality Management System Certificate
- ISO 45001 Occupational Health and Safety Management System CertificateISO 45001 Occupational Health and Safety Management System Certificate
- ISO14001 Environmental Management System CertificateISO14001 Environmental Management System Certificate
- CES Innovation Award (Multiple awards in 2020, 2021, 2024, 2025)CES Innovation Award (Multiple awards in 2020, 2021, 2024, 2025)
- 2025 Seoul Mobility Show Future Mobility Awards Grand Prize in Mobility Sector (for subsidiary MTR's 'CV1' PBV)2025 Seoul Mobility Show Future Mobility Awards Grand Prize in Mobility Sector (for subsidiary MTR's 'CV1' PBV)
- Korean Trader of the Year Award (CEO Lee Hyung-hwan)Korean Trader of the Year Award (CEO Lee Hyung-hwan)
- Selected as one of the Top 1000 Innovative Companies in KoreaSelected as one of the Top 1000 Innovative Companies in Korea
Introduction
Location
25 Hwangsaeul-ro 258beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea
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