Hyoseong Electric is a specialized company dedicated solely to automotive motor manufacturing since its establishment in 1973. The company produces various automotive motors, including blower motors for automotive air conditioning systems, EPS motors for steering systems, and ABS and EPB motors for brake systems. Notably, its blower motors hold the 3rd largest market share globally, expanding its influence in the international market. The company aims to grow into a system provider by integrating motors with various components like inverters, aligning with the era of future mobility.HyoseongElectricisaspecializedcompanydedicatedsolelytoautomotivemotormanufacturingsinceitsestablishmentin1973.Thecompanyproducesvariousautomotivemotors,includingblowermotorsforautomotiveairconditioningsystems,EPSmotorsforsteeringsystems,andABSandEPBmotorsforbrakesystems.Notably,itsblowermotorsholdthe3rdlargestmarketshareglobally,expandingitsinfluenceintheinternationalmarket.Thecompanyaimstogrowintoasystemproviderbyintegratingmotorswithvariouscomponentslikeinverters,aligningwiththeeraoffuturemobility.
Key Products/TechnologiesKeyProducts/Technologies
Thermal Management Motors: Development and production of blower motors for automotive air conditioning systems. The H100 blower motor is a brushless DC (BLDC) type, a high-efficiency, lightweight product, with approximately 18 million units manufactured and developed in 2021, achieving a 2nd place market share. The company successfully developed and mass-produced HVAC blower motors, which were previously entirely imported, for the first time in Korea.ThermalManagementMotors:Developmentandproductionofblowermotorsforautomotiveairconditioningsystems.TheH100blowermotorisabrushlessDC(BLDC)type,ahigh-efficiency,lightweightproduct,withapproximately18millionunitsmanufacturedanddevelopedin2021,achievinga2ndplacemarketshare.Thecompanysuccessfullydevelopedandmass-producedHVACblowermotors,whichwerepreviouslyentirelyimported,forthefirsttimeinKorea.
Steering Motors: Supply of EPS (Electric Power Steering) motors for steering systems. These are critical components directly linked to driver safety, ensuring high durability against sudden impacts through 1 million-cycle shock tests.SteeringMotors:SupplyofEPS(ElectricPowerSteering)motorsforsteeringsystems.Thesearecriticalcomponentsdirectlylinkedtodriversafety,ensuringhighdurabilityagainstsuddenimpactsthrough1million-cycleshocktests.
Brake Motors: Manufacturing of ABS (Anti-lock Brake System) motors and EPB (Electric Parking Brake) motors for brake systems.BrakeMotors:ManufacturingofABS(Anti-lockBrakeSystem)motorsandEPB(ElectricParkingBrake)motorsforbrakesystems.
Powertrain Motors: A diverse product lineup including PTO (Power Take-Off) motors used in commercial truck power devices and EWP (Electric Water Pump) motors. PTO motors incorporate technology to electrify existing engine-based systems, replacing them with motor output for power devices.PowertrainMotors:AdiverseproductlineupincludingPTO(PowerTake-Off)motorsusedincommercialtruckpowerdevicesandEWP(ElectricWaterPump)motors.PTOmotorsincorporatetechnologytoelectrifyexistingengine-basedsystems,replacingthemwithmotoroutputforpowerdevices.
Next-Generation Products and Technologies: Development of high-safety hydrogen blower/inverter technology, ultra-small low-speed high-precision motor technology, ultra-small high-speed air compressor/inverter technology, high-torque high-precision actuator/inverter technology, and miniaturized low-noise BLDC blower motor technology. Research into actuator technology for energy savings by maximizing hydrogen supply efficiency and next-generation energy system technology utilizing eco-friendly hydrogen. Motor lineup and technology configuration capable of responding to changes in autonomous driving and SDV (Software Defined Vehicle) technologies. Expansion of business areas through the acquisition of PCB and inverter companies based on motor manufacturing technology.Next-GenerationProductsandTechnologies:Developmentofhigh-safetyhydrogenblower/invertertechnology,ultra-smalllow-speedhigh-precisionmotortechnology,ultra-smallhigh-speedaircompressor/invertertechnology,high-torquehigh-precisionactuator/invertertechnology,andminiaturizedlow-noiseBLDCblowermotortechnology.Researchintoactuatortechnologyforenergysavingsbymaximizinghydrogensupplyefficiencyandnext-generationenergysystemtechnologyutilizingeco-friendlyhydrogen.MotorlineupandtechnologyconfigurationcapableofrespondingtochangesinautonomousdrivingandSDV(SoftwareDefinedVehicle)technologies.ExpansionofbusinessareasthroughtheacquisitionofPCBandinvertercompaniesbasedonmotormanufacturingtechnology.
Core AdvantagesCoreAdvantages
Motor Specialization and Long History: Over 45 years of expertise and accumulated know-how as a specialized company focused solely on automotive motor manufacturing since its establishment in 1973.MotorSpecializationandLongHistory:Over45yearsofexpertiseandaccumulatedknow-howasaspecializedcompanyfocusedsolelyonautomotivemotormanufacturingsinceitsestablishmentin1973.
Global Market Position: Achieved the 3rd largest global market share in automotive heating and cooling system blower motors. The H100 blower motor, a specific product, recorded the 2nd largest global market share in 2021, demonstrating a strong market presence.GlobalMarketPosition:Achievedthe3rdlargestglobalmarketshareinautomotiveheatingandcoolingsystemblowermotors.TheH100blowermotor,aspecificproduct,recordedthe2ndlargestglobalmarketsharein2021,demonstratingastrongmarketpresence.
Innovative Technology Development Capabilities: Possesses the ability to manufacture over 400 different types of automotive motors. Successfully localized HVAC blower motors, which were previously heavily reliant on imports, for the first time in Korea, and secured high-efficiency, lightweight, and low-noise BLDC motor technology.InnovativeTechnologyDevelopmentCapabilities:Possessestheabilitytomanufactureover400differenttypesofautomotivemotors.SuccessfullylocalizedHVACblowermotors,whichwerepreviouslyheavilyreliantonimports,forthefirsttimeinKorea,andsecuredhigh-efficiency,lightweight,andlow-noiseBLDCmotortechnology.
Quality and Reliability: Ensures high product reliability through rigorous durability tests, such as the 1 million-cycle shock test for EPS motors. The increased proportion of overseas sales over domestic sales, driven by quality improvement efforts, validates its quality competitiveness in the global market.QualityandReliability:Ensureshighproductreliabilitythroughrigorousdurabilitytests,suchasthe1million-cycleshocktestforEPSmotors.Theincreasedproportionofoverseassalesoverdomesticsales,drivenbyqualityimprovementefforts,validatesitsqualitycompetitivenessintheglobalmarket.
Global Production and R&D Network: Established R&D centers and production bases in Korea, China, India, North America, and Europe (Germany, Slovakia), enabling prompt and accurate responses to regional customer demands.GlobalProductionandR&DNetwork:EstablishedR&DcentersandproductionbasesinKorea,China,India,NorthAmerica,andEurope(Germany,Slovakia),enablingpromptandaccurateresponsestoregionalcustomerdemands.
Partnerships with Major Automakers: Secured long-term supply contracts with leading domestic and international OEM and global Tier1 customers, including Hyundai-Kia, Renault, Nissan, Ford, and GM.PartnershipswithMajorAutomakers:Securedlong-termsupplycontractswithleadingdomesticandinternationalOEMandglobalTier1customers,includingHyundai-Kia,Renault,Nissan,Ford,andGM.
Expansion into Future Mobility Solutions: Pursuing a transformation into a system provider that integrates motors with various components like inverters, aligning with the future mobility era. Plans to expand business areas into defense, agricultural machinery, UAM (Urban Air Mobility), drones, robotics, and medical fields.ExpansionintoFutureMobilitySolutions:Pursuingatransformationintoasystemproviderthatintegratesmotorswithvariouscomponentslikeinverters,aligningwiththefuturemobilityera.Planstoexpandbusinessareasintodefense,agriculturalmachinery,UAM(UrbanAirMobility),drones,robotics,andmedicalfields.
Target IndustrieTargetIndustrie
Automotive Industry: Supplies motors for thermal management, steering, braking, and powertrain systems in all types of vehicles, including internal combustion engine vehicles, electric vehicles, eco-friendly vehicles, and hydrogen vehicles [Database, cite: 2, 4, 5, 7, 9, 12, 21].AutomotiveIndustry:Suppliesmotorsforthermalmanagement,steering,braking,andpowertrainsystemsinalltypesofvehicles,includinginternalcombustionenginevehicles,electricvehicles,eco-friendlyvehicles,andhydrogenvehicles[Database,cite:2,4,5,7,9,12,21].
Future Mobility Sector: Expanding applications into next-generation transportation and advanced industrial fields such as defense, agricultural machinery, UAM, drones, robotics, and medical sectors.FutureMobilitySector:Expandingapplicationsintonext-generationtransportationandadvancedindustrialfieldssuchasdefense,agriculturalmachinery,UAM,drones,robotics,andmedicalsectors.
Industrial Motor Sector: Potential for application in various industrial fields utilizing ultra-small, high-precision motor technology.IndustrialMotorSector:Potentialforapplicationinvariousindustrialfieldsutilizingultra-small,high-precisionmotortechnology.
Major MarketsMajorMarkets
South Korea, China, IndiaSouthKorea,China,India
Germany, SlovakiaGermany,Slovakia
United StatesUnitedStates
Certifications/PatentsCertifications/Patents
Establishment of a technology research institute in 1994, demonstrating continuous R&D capabilities.Establishmentofatechnologyresearchinstitutein1994,demonstratingcontinuousR&Dcapabilities.
Recipient of the Busan Export Grand Prize in 2002 and the 25th Busan Industrial Grand Prize (Technology Grand Prize) in 2007.RecipientoftheBusanExportGrandPrizein2002andthe25thBusanIndustrialGrandPrize(TechnologyGrandPrize)in2007.
Certified as a Global Leading Company by the Korea Industrial Complex Corporation in 2014 and selected as a World Class 300 Project company by the Small and Medium Business Administration in 2016.CertifiedasaGlobalLeadingCompanybytheKoreaIndustrialComplexCorporationin2014andselectedasaWorldClass300ProjectcompanybytheSmallandMediumBusinessAdministrationin2016.
Awarded the 'Fifty Million Dollar Export Tower' and the Gold Tower Industrial Medal (Presidential Award) on the 52nd Trade Day in 2015.Awardedthe'FiftyMillionDollarExportTower'andtheGoldTowerIndustrialMedal(PresidentialAward)onthe52ndTradeDayin2015.
Selected as an Honorary Leading Company for Strategic Industries by Busan Metropolitan City in 2017.SelectedasanHonoraryLeadingCompanyforStrategicIndustriesbyBusanMetropolitanCityin2017.
Designated as a 'Prestigious Long-Lived Company' by the Ministry of SMEs and Startups and selected as a 'World-Class Product' by the Ministry of Trade, Industry and Energy in 2021.Designatedasa'PrestigiousLong-LivedCompany'bytheMinistryofSMEsandStartupsandselectedasa'World-ClassProduct'bytheMinistryofTrade,IndustryandEnergyin2021.
Designation as a standard model for GM HVAC Blower Motors in 2006.DesignationasastandardmodelforGMHVACBlowerMotorsin2006.
Possession of proprietary technology development capabilities, including the successful domestic development of HVAC Blower Motors for the first time.Possessionofproprietarytechnologydevelopmentcapabilities,includingthesuccessfuldomesticdevelopmentofHVACBlowerMotorsforthefirsttime.
Introduction
Location
190 Jangansandan 9-ro, Jangan-eup, Gijang, Busan, South Korea
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Information
190 Jangansandan 9-ro, Jangan-eup, Gijang, Busan, South Korea