Information
41 Seongnam-daero 925beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea
+82 31-788-8720
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Overview
- Summary
- FINEDIGITAL is a company that, since its establishment in 1992, has expanded its business from multimedia and mobile communication to automotive IT and smart mobility sectors, including vehicle navigation, black boxes, and golf distance meters. It is a company focused on providing the best products and solutions to satisfy customers, based on accumulated technology and experience. A mid-sized enterprise leading the market through its brands 'FineDrive', 'FineVu', and 'FineCaddy'. The company is continuously seeking opportunities for growth in autonomous driving and AI technology fields.FINEDIGITAL is a company that, since its establishment in 1992, has expanded its business from multimedia and mobile communication to automotive IT and smart mobility sectors, including vehicle navigation, black boxes, and golf distance meters. It is a company focused on providing the best products and solutions to satisfy customers, based on accumulated technology and experience. A mid-sized enterprise leading the market through its brands 'FineDrive', 'FineVu', and 'FineCaddy'. The company is continuously seeking opportunities for growth in autonomous driving and AI technology fields.
- Key Products/Technologies
- **Navigation (FineDrive)**: A diverse range of navigation products, including models such as 'FineDrive AI 2 PLAY', 'FineDrive AI 3', and 'iQ BLACK 3'. Fast location reception and route search capabilities through Turbo GPS technology. Application of 'Atlan 3D' electronic maps from its subsidiary Mappers, providing real-time traffic information and safe driving data. World's first certification in the 'Automotive Connectivity Consortium (CCC)' accessory profile, an international certification for safety technologies that do not interfere with driving. Support for 64-bit octa-core CPUs, interactive voice recognition, smartphone mirroring, and OTT streaming functions.**Navigation (FineDrive)**: A diverse range of navigation products, including models such as 'FineDrive AI 2 PLAY', 'FineDrive AI 3', and 'iQ BLACK 3'. Fast location reception and route search capabilities through Turbo GPS technology. Application of 'Atlan 3D' electronic maps from its subsidiary Mappers, providing real-time traffic information and safe driving data. World's first certification in the 'Automotive Connectivity Consortium (CCC)' accessory profile, an international certification for safety technologies that do not interfere with driving. Support for 64-bit octa-core CPUs, interactive voice recognition, smartphone mirroring, and OTT streaming functions.
- **Black Box (FineVu)**: A wide lineup of premium and entry-level black box products, including 'FineVu X4K', 'FineVu X550', 'FineVu X600', 'FineVu LXQ3000 POWER', and 'FineVu R5 Power'. QHD/4K UHD high-resolution recording capabilities and equipped with Sony STARVIS/STARVIS 2nd generation image sensors. Clear video capture in low-light and nighttime conditions through AUTO Super Night Vision and HDR technology. Smartphone app control, real-time video streaming, and firmware updates via Wi-Fi and cloud connectivity. Support for Advanced Driver Assistance Systems (ADAS) Plus features such as Lane Departure Warning System (LDWS) and Front Vehicle Departure Alert (FVSA). Provision of stability and convenience features including ultra-low power parking mode, battery discharge prevention, and AI shock detection 2.0.**Black Box (FineVu)**: A wide lineup of premium and entry-level black box products, including 'FineVu X4K', 'FineVu X550', 'FineVu X600', 'FineVu LXQ3000 POWER', and 'FineVu R5 Power'. QHD/4K UHD high-resolution recording capabilities and equipped with Sony STARVIS/STARVIS 2nd generation image sensors. Clear video capture in low-light and nighttime conditions through AUTO Super Night Vision and HDR technology. Smartphone app control, real-time video streaming, and firmware updates via Wi-Fi and cloud connectivity. Support for Advanced Driver Assistance Systems (ADAS) Plus features such as Lane Departure Warning System (LDWS) and Front Vehicle Departure Alert (FVSA). Provision of stability and convenience features including ultra-low power parking mode, battery discharge prevention, and AI shock detection 2.0.
- **Golf Distance Meter (FineCaddy)**: A range of laser golf distance meter products, including 'FineCaddy UPL5 mini', 'UPL1000', 'J300', 'G300', and 'UPX1000'. Accurate distance measurement capabilities utilizing aviation surveying functions and triangulation technology. Release of models equipped with night measurement functions and 2-color OLED displays.**Golf Distance Meter (FineCaddy)**: A range of laser golf distance meter products, including 'FineCaddy UPL5 mini', 'UPL1000', 'J300', 'G300', and 'UPX1000'. Accurate distance measurement capabilities utilizing aviation surveying functions and triangulation technology. Release of models equipped with night measurement functions and 2-color OLED displays.
- **Other Products and Technologies**: Entry into the smart home market with the launch of the 8-megapixel 4K UHD home camera 'FineVu K11'. Distribution business for robot vacuum cleaners and autonomous robot air purifiers as the exclusive domestic distributor for Ecovacs, the world's leading robot vacuum cleaner manufacturer. Continuous development of IT infrastructure solutions, including storage virtualization, server virtualization, and backup DR.**Other Products and Technologies**: Entry into the smart home market with the launch of the 8-megapixel 4K UHD home camera 'FineVu K11'. Distribution business for robot vacuum cleaners and autonomous robot air purifiers as the exclusive domestic distributor for Ecovacs, the world's leading robot vacuum cleaner manufacturer. Continuous development of IT infrastructure solutions, including storage virtualization, server virtualization, and backup DR.
- Core Advantages
- **Unique Technology and R&D Investment**: Possession of proprietary Turbo GPS technology for enhanced GPS reception speed. Superiority in video processing technologies for black boxes, including Sony STARVIS sensors, Auto Super Night Vision, and HDR. Continuous efforts in technological innovation with approximately 10% of sales invested in research and development. Ongoing research for commercialization of ultra-precision satellite positioning system technology through a technology transfer agreement with the Korea Aerospace Research Institute.**Unique Technology and R&D Investment**: Possession of proprietary Turbo GPS technology for enhanced GPS reception speed. Superiority in video processing technologies for black boxes, including Sony STARVIS sensors, Auto Super Night Vision, and HDR. Continuous efforts in technological innovation with approximately 10% of sales invested in research and development. Ongoing research for commercialization of ultra-precision satellite positioning system technology through a technology transfer agreement with the Korea Aerospace Research Institute.
- **Strong Brand Recognition and Market Share**: Establishment of a dominant market position for 'FineVu' and 'FineDrive' brands. High market share of over 50% in the domestic online black box market. 'FineCaddy' golf distance meters also enjoy high popularity and trust in the domestic market.**Strong Brand Recognition and Market Share**: Establishment of a dominant market position for 'FineVu' and 'FineDrive' brands. High market share of over 50% in the domestic online black box market. 'FineCaddy' golf distance meters also enjoy high popularity and trust in the domestic market.
- **Vertically Integrated Business Structure**: Establishment of an integrated production system covering product development, manufacturing, A/S, and sales. Acquisition of electronic map 'Atlan' development and update capabilities through its subsidiary Mappers. Operation of its own call center and enhancement of customer service through its subsidiary FineService.**Vertically Integrated Business Structure**: Establishment of an integrated production system covering product development, manufacturing, A/S, and sales. Acquisition of electronic map 'Atlan' development and update capabilities through its subsidiary Mappers. Operation of its own call center and enhancement of customer service through its subsidiary FineService.
- **Diversified Business Portfolio and New Business Expansion**: Expansion of business areas beyond automotive IT devices like navigation, black boxes, and golf distance meters to include home cameras and robot vacuum cleaner distribution. Continuous exploration of opportunities in AI, situation recognition, and autonomous driving fields.**Diversified Business Portfolio and New Business Expansion**: Expansion of business areas beyond automotive IT devices like navigation, black boxes, and golf distance meters to include home cameras and robot vacuum cleaner distribution. Continuous exploration of opportunities in AI, situation recognition, and autonomous driving fields.
- **Stable Financial Structure**: Maintenance of a robust financial structure with virtually zero net debt as of 2020. A history of sustained sales growth and successful turnaround to profitability.**Stable Financial Structure**: Maintenance of a robust financial structure with virtually zero net debt as of 2020. A history of sustained sales growth and successful turnaround to profitability.
- Target Industrie
- Automotive IT IndustryAutomotive IT Industry
- Consumer Electronics IndustryConsumer Electronics Industry
- Sports and Leisure Industry (Golf)Sports and Leisure Industry (Golf)
- Smart Home IndustrySmart Home Industry
- Mobile Communication and Network IndustryMobile Communication and Network Industry
- Major Markets
- South Korea, JapanSouth Korea, Japan
- Certifications/Patents
- **Certifications**: TTA DMB quality industry's first certification (2007 for terrestrial DMB receiver). World's first certification in the 'Automotive Connectivity Consortium (CCC)' accessory profile for FineDrive AI. Acquisition of KC certification for all products, ensuring product safety. TRUSTe privacy certification, AES-256 system, and compliance with GDPR, ISO, and other privacy protection standards for FineVu K11 home camera products.**Certifications**: TTA DMB quality industry's first certification (2007 for terrestrial DMB receiver). World's first certification in the 'Automotive Connectivity Consortium (CCC)' accessory profile for FineDrive AI. Acquisition of KC certification for all products, ensuring product safety. TRUSTe privacy certification, AES-256 system, and compliance with GDPR, ISO, and other privacy protection standards for FineVu K11 home camera products.
- **Patents**: Possession of Turbo GPS, a patented technology for faster vehicle location display than using GPS alone. Ongoing research and technology transfer agreement with the Korea Aerospace Research Institute for commercialization of ultra-precision satellite positioning system technology.**Patents**: Possession of Turbo GPS, a patented technology for faster vehicle location display than using GPS alone. Ongoing research and technology transfer agreement with the Korea Aerospace Research Institute for commercialization of ultra-precision satellite positioning system technology.
- **Awards**: Special award for 'fineGPx' at the 2007 Korea Electronics Show (KES 2007). Grand Prize at the 2008 Korea Digital Management Innovation Awards (Small and Medium Business Administration). Awarded 'Venture 100 Billion Company' by the Small and Medium Business Administration in 2011. 'HIT BRAND' award in the navigation and black box categories from Danawa in 2012. Grand Prize for two products at the 2019 Good Design Awards. Navigation category award at the Korea Masterpiece Brand Awards in 2021 and 2022. Selected as a 'Youth-Friendly Strong Small Company' by the Ministry of Employment and Labor and an 'Excellent Job Creation Company' by Gyeonggi Province in 2016.**Awards**: Special award for 'fineGPx' at the 2007 Korea Electronics Show (KES 2007). Grand Prize at the 2008 Korea Digital Management Innovation Awards (Small and Medium Business Administration). Awarded 'Venture 100 Billion Company' by the Small and Medium Business Administration in 2011. 'HIT BRAND' award in the navigation and black box categories from Danawa in 2012. Grand Prize for two products at the 2019 Good Design Awards. Navigation category award at the Korea Masterpiece Brand Awards in 2021 and 2022. Selected as a 'Youth-Friendly Strong Small Company' by the Ministry of Employment and Labor and an 'Excellent Job Creation Company' by Gyeonggi Province in 2016.
Introduction
Location
41 Seongnam-daero 925beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea
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