A specialized automotive parts manufacturer focusing on air suspension seats and interior components for commercial trucks and buses.Aspecializedautomotivepartsmanufacturerfocusingonairsuspensionseatsandinteriorcomponentsforcommercialtrucksandbuses.
Key Products/TechnologiesKeyProducts/Technologies
Air Suspension Seats: High-functional seats with automatic weight sensing and height adjustment capabilities, contributing to reduced driver fatigue during long-distance driving. Key models include 'NEXSIS 1' for large truck driver seats and 'NEXSIS Q1/V1/T1' for small trucks/buses, featuring advanced functions such as pneumatic suspension damping control, ventilation/heating, and lumbar support. Various pneumatic suspension units like ASU610, ASU620, ASU640 are part of the product lineup.AirSuspensionSeats:High-functionalseatswithautomaticweightsensingandheightadjustmentcapabilities,contributingtoreduceddriverfatigueduringlong-distancedriving.Keymodelsinclude'NEXSIS1'forlargetruckdriverseatsand'NEXSISQ1/V1/T1'forsmalltrucks/buses,featuringadvancedfunctionssuchaspneumaticsuspensiondampingcontrol,ventilation/heating,andlumbarsupport.VariouspneumaticsuspensionunitslikeASU610,ASU620,ASU640arepartoftheproductlineup.
Spring Suspension Seats and General Fixed Seats: Basic seat product lines applicable to various commercial and passenger vehicles. Mechanical suspension models TSU400 and TSU600 ensure stable ride comfort.SpringSuspensionSeatsandGeneralFixedSeats:Basicseatproductlinesapplicabletovariouscommercialandpassengervehicles.MechanicalsuspensionmodelsTSU400andTSU600ensurestableridecomfort.
Commercial Vehicle Interior Components: Production capabilities for diverse automotive interior parts, including bus shelves, bus sun visors, truck beds, and sound-absorbing materials (insulators) for engine rooms, interior sides, and roofs.CommercialVehicleInteriorComponents:Productioncapabilitiesfordiverseautomotiveinteriorparts,includingbusshelves,bussunvisors,truckbeds,andsound-absorbingmaterials(insulators)forenginerooms,interiorsides,androofs.
Construction Equipment Heavy Machinery Seats: Development and supply of excavator seats for HD Hyundai Infracore's DX65MT-7 and HD Hyundai Construction Equipment's HX65A MT, with ongoing development for heavy-duty excavator seats.ConstructionEquipmentHeavyMachinerySeats:DevelopmentandsupplyofexcavatorseatsforHDHyundaiInfracore'sDX65MT-7andHDHyundaiConstructionEquipment'sHX65AMT,withongoingdevelopmentforheavy-dutyexcavatorseats.
Core Technologies: Advanced design capabilities in suspension mechanism design, seat system design, and air/spring suspension function design. Expertise in optimal product design considering ergonomics, safety, convenience, comfort, and aesthetics. Professional structural analysis capabilities, including strength and crash analysis, and a reliability verification system for developed products using specialized testing equipment.CoreTechnologies:Advanceddesigncapabilitiesinsuspensionmechanismdesign,seatsystemdesign,andair/springsuspensionfunctiondesign.Expertiseinoptimalproductdesignconsideringergonomics,safety,convenience,comfort,andaesthetics.Professionalstructuralanalysiscapabilities,includingstrengthandcrashanalysis,andareliabilityverificationsystemfordevelopedproductsusingspecializedtestingequipment.
Core AdvantagesCoreAdvantages
Dominant Position in Domestic Market: The sole domestic commercial vehicle seat supplier exclusively providing seats for all Hyundai truck models and bus driver seats, holding a strong market share of 79%.DominantPositioninDomesticMarket:ThesoledomesticcommercialvehicleseatsupplierexclusivelyprovidingseatsforallHyundaitruckmodelsandbusdriverseats,holdingastrongmarketshareof79%.
World-Class Technology and High-Value Products: Possession of world-class technology and second-tier production capacity in air suspension seats, specializing in high-value air suspension technology that reduces driver fatigue.World-ClassTechnologyandHigh-ValueProducts:Possessionofworld-classtechnologyandsecond-tierproductioncapacityinairsuspensionseats,specializinginhigh-valueairsuspensiontechnologythatreducesdriverfatigue.
Price Competitiveness: Maintenance of world-class quality while offering a price competitiveness of approximately 70% compared to advanced foreign products, achieved through continuous value engineering (VE) efforts for cost reduction.PriceCompetitiveness:Maintenanceofworld-classqualitywhileofferingapricecompetitivenessofapproximately70%comparedtoadvancedforeignproducts,achievedthroughcontinuousvalueengineering(VE)effortsforcostreduction.
Systematic Technology Development and Production System: Continuous new technology development based on ergonomics, safety, convenience, and design through its 2001-established technology research institute, along with specialized production processes for seat frame, seat cover, and seat assembly, and an integrated quality management system.SystematicTechnologyDevelopmentandProductionSystem:Continuousnewtechnologydevelopmentbasedonergonomics,safety,convenience,anddesignthroughits2001-establishedtechnologyresearchinstitute,alongwithspecializedproductionprocessesforseatframe,seatcover,andseatassembly,andanintegratedqualitymanagementsystem.
Global Market Expansion: Export of Air Suspension Units to Japan and China, and Air Suspension Seats to Europe and the US, expanding its global customer base and strengthening competitiveness in anticipation of increased global sourcing by finished vehicle manufacturers.GlobalMarketExpansion:ExportofAirSuspensionUnitstoJapanandChina,andAirSuspensionSeatstoEuropeandtheUS,expandingitsglobalcustomerbaseandstrengtheningcompetitivenessinanticipationofincreasedglobalsourcingbyfinishedvehiclemanufacturers.
Diversified Product Portfolio: Expansion of business areas beyond truck and bus seats to include RV, construction equipment heavy machinery seats, and various vehicle interior components, enhancing adaptability to market changes.DiversifiedProductPortfolio:ExpansionofbusinessareasbeyondtruckandbusseatstoincludeRV,constructionequipmentheavymachineryseats,andvariousvehicleinteriorcomponents,enhancingadaptabilitytomarketchanges.
Target IndustrieTargetIndustrie
Commercial Vehicle Industry: Supply of driver and passenger seats, and interior components for commercial vehicles across the transportation and logistics sectors, including trucks, buses, and special purpose vehicles.CommercialVehicleIndustry:Supplyofdriverandpassengerseats,andinteriorcomponentsforcommercialvehiclesacrossthetransportationandlogisticssectors,includingtrucks,buses,andspecialpurposevehicles.
Construction and Heavy Equipment Industry: Supply of driver seats for construction machinery and heavy equipment such as excavators.ConstructionandHeavyEquipmentIndustry:Supplyofdriverseatsforconstructionmachineryandheavyequipmentsuchasexcavators.
Leisure and Special Vehicle Industry: Application of premium seats and interior materials for recreational vehicles (RVs) and luxury express buses.LeisureandSpecialVehicleIndustry:Applicationofpremiumseatsandinteriormaterialsforrecreationalvehicles(RVs)andluxuryexpressbuses.
Railway Industry: Potential for application in railway vehicle seats and ongoing preliminary research.RailwayIndustry:Potentialforapplicationinrailwayvehicleseatsandongoingpreliminaryresearch.
Major MarketsMajorMarkets
Japan, ChinaJapan,China
EuropeEurope
United StatesUnitedStates
Certifications/PatentsCertifications/Patents
Patents and Utility Models: Possession of 8 patents and 9 utility models related to air suspension seats. Securing intellectual property rights for core technologies such as height-adjustable shock absorbers, damping height adjustment devices, damping force control devices, and shock absorption devices for vehicle seats.PatentsandUtilityModels:Possessionof8patentsand9utilitymodelsrelatedtoairsuspensionseats.Securingintellectualpropertyrightsforcoretechnologiessuchasheight-adjustableshockabsorbers,dampingheightadjustmentdevices,dampingforcecontroldevices,andshockabsorptiondevicesforvehicleseats.
Awards: Recipient of the Grand Prize at the 10th Chungcheongnam-do Entrepreneur Awards in 2003 and 2006.Awards:RecipientoftheGrandPrizeatthe10thChungcheongnam-doEntrepreneurAwardsin2003and2006.
Management System Certifications: Quality policy focused on achieving a 50% reduction in claims, maintaining customer quality at single PPM, and efforts in Q-COST management. Environmental policy emphasizing the establishment of an eco-friendly corporate culture, reduction of energy consumption, and zero environmental incidents. Implementation of ethical management through the establishment and utilization of ethical codes and conduct guidelines.ManagementSystemCertifications:Qualitypolicyfocusedonachievinga50%reductioninclaims,maintainingcustomerqualityatsinglePPM,andeffortsinQ-COSTmanagement.Environmentalpolicyemphasizingtheestablishmentofaneco-friendlycorporateculture,reductionofenergyconsumption,andzeroenvironmentalincidents.Implementationofethicalmanagementthroughtheestablishmentandutilizationofethicalcodesandconductguidelines.
Introduction
Location
8 Cheomdan 1-ro, Jeongeup, Jeonbuk State, South Korea
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Information
8 Cheomdan 1-ro, Jeongeup, Jeonbuk State, South Korea