Overview
- Summary
- Monami is a leading South Korean comprehensive stationery company established in 1960, offering a wide range of products including writing instruments, office supplies, and art supplies, spearheaded by its iconic 'Monami 153' ballpoint pen, driving innovation in both domestic and international markets.Monami is a leading South Korean comprehensive stationery company established in 1960, offering a wide range of products including writing instruments, office supplies, and art supplies, spearheaded by its iconic 'Monami 153' ballpoint pen, driving innovation in both domestic and international markets.
- Key Products/Technologies
- Monami 153 Ballpoint Pen: The flagship product launched in 1963, a national pen available in black, blue, and red with a 0.7mm writing tip.Monami 153 Ballpoint Pen: The flagship product launched in 1963, a national pen available in black, blue, and red with a 0.7mm writing tip.
- Plus Pen 3000: A fine-tip water-based pen, with diverse lineups including a 60-color set and a special edition desk pen.Plus Pen 3000: A fine-tip water-based pen, with diverse lineups including a 60-color set and a special edition desk pen.
- Sign Pen 351, Name Pen, Board Marker: Hit products that led innovation in the domestic stationery industry.Sign Pen 351, Name Pen, Board Marker: Hit products that led innovation in the domestic stationery industry.
- Premium Pen Lineup: High-end writing instruments such as 153 Limited, 153 ID, 153 Respect, and 153 Neo fountain pens, featuring premium metal bodies and metal refills.Premium Pen Lineup: High-end writing instruments such as 153 Limited, 153 ID, 153 Respect, and 153 Neo fountain pens, featuring premium metal bodies and metal refills.
- Industrial Markers: Specialty products like High Purity Marker 500 (for metal corrosion-sensitive industries such as nuclear power plants, aircraft parts, shipyards) and RoHS Marker 510 (for electrical and electronic manufacturing industries like PCB board production).Industrial Markers: Specialty products like High Purity Marker 500 (for metal corrosion-sensitive industries such as nuclear power plants, aircraft parts, shipyards) and RoHS Marker 510 (for electrical and electronic manufacturing industries like PCB board production).
- Smart Pen Technology: The 153 Smart Pen enables transfer of handwritten notes from dedicated notebooks to smartphones, with recognition of 30 languages, text/image, and functions for changing color/thickness.Smart Pen Technology: The 153 Smart Pen enables transfer of handwritten notes from dedicated notebooks to smartphones, with recognition of 30 languages, text/image, and functions for changing color/thickness.
- Ink Development Capability: Successful development of domestic oil-based ballpoint pen ink in 1963 and advanced ink development know-how.Ink Development Capability: Successful development of domestic oil-based ballpoint pen ink in 1963 and advanced ink development know-how.
- Precision Manufacturing Technology: Ballpoint pen manufacturing requiring precision with an error tolerance of 1/1,000.Precision Manufacturing Technology: Ballpoint pen manufacturing requiring precision with an error tolerance of 1/1,000.
- Core Advantages
- Overwhelming brand recognition and symbolism as a national brand: Its 'Monami 153' ballpoint pen, loved for over 50 years, establishes its status as a synonym for writing instruments.Overwhelming brand recognition and symbolism as a national brand: Its 'Monami 153' ballpoint pen, loved for over 50 years, establishes its status as a synonym for writing instruments.
- Diversified product portfolio and continuous innovation: A broad range of products in comprehensive stationery, including markers, coloring, notebooks, office supplies, inks, and refills, along with continuous new product launches.Diversified product portfolio and continuous innovation: A broad range of products in comprehensive stationery, including markers, coloring, notebooks, office supplies, inks, and refills, along with continuous new product launches.
- Leadership in the premium market through a high-end strategy: Strengthening its high-value premium writing instrument lineup, such as '153 Limited' and '153 ID Fountain Pen', and successful market penetration.Leadership in the premium market through a high-end strategy: Strengthening its high-value premium writing instrument lineup, such as '153 Limited' and '153 ID Fountain Pen', and successful market penetration.
- Global market expansion and overseas production bases: Establishment of sales subsidiaries in Thailand and China since 1989, and active exports to over 50 countries worldwide, including Asia and the Middle East.Global market expansion and overseas production bases: Establishment of sales subsidiaries in Thailand and China since 1989, and active exports to over 50 countries worldwide, including Asia and the Middle East.
- Ink and precision manufacturing technology: Advanced ink development capabilities based on the successful development of domestic oil-based ballpoint pen ink and precision manufacturing know-how with 1/1,000 error tolerance.Ink and precision manufacturing technology: Advanced ink development capabilities based on the successful development of domestic oil-based ballpoint pen ink and precision manufacturing know-how with 1/1,000 error tolerance.
- Experiential retail channels and cultural spaces: Operation of 'Monami Concept Stores' and 'Ink Lab' to enhance customer experience and elevate brand value.Experiential retail channels and cultural spaces: Operation of 'Monami Concept Stores' and 'Ink Lab' to enhance customer experience and elevate brand value.
- Customized product development services for corporations and organizations: Provision of B2B customized solutions through bulk purchasing and industrial custom product development services.Customized product development services for corporations and organizations: Provision of B2B customized solutions through bulk purchasing and industrial custom product development services.
- Target Industrie
- Office and Stationery Industry: Supply of writing instruments, notebooks, and office supplies for general offices, schools, and individual consumers.Office and Stationery Industry: Supply of writing instruments, notebooks, and office supplies for general offices, schools, and individual consumers.
- Art and Design Industry: Provision of art supplies such as crayons, paints, colored pencils, sketchbooks, and coloring products.Art and Design Industry: Provision of art supplies such as crayons, paints, colored pencils, sketchbooks, and coloring products.
- Education Industry: Offering various writing instruments and learning supplies for the student population.Education Industry: Offering various writing instruments and learning supplies for the student population.
- Electrical and Electronic Manufacturing Industry: Application in PCB board manufacturing sites using RoHS Marker 510.Electrical and Electronic Manufacturing Industry: Application in PCB board manufacturing sites using RoHS Marker 510.
- Heavy Industry and Special Industries: Application in metal corrosion-sensitive areas such as nuclear power plants, aircraft parts, and shipyards through High Purity Marker 500.Heavy Industry and Special Industries: Application in metal corrosion-sensitive areas such as nuclear power plants, aircraft parts, and shipyards through High Purity Marker 500.
- Distribution Industry: Operation of proprietary distribution channels like Monami Station and Allo Dallo, aiming for transformation into a comprehensive distribution company.Distribution Industry: Operation of proprietary distribution channels like Monami Station and Allo Dallo, aiming for transformation into a comprehensive distribution company.
- Major Markets
- Thailand, China, Middle East, Over 50 countries worldwideThailand, China, Middle East, Over 50 countries worldwide
- PolandPoland
- United States (for pencils)United States (for pencils)
- Certifications/Patents
- Acquisition of KS certification mark for Monami 153 ballpoint pen.Acquisition of KS certification mark for Monami 153 ballpoint pen.
- Red Dot Design Award for Pro Oil-based Magic Marker in 2009.Red Dot Design Award for Pro Oil-based Magic Marker in 2009.
- Subsidiary Monami Cosmetics holds CGMP, ISO22716, ISO9001, ISO14001, and eve VEGAN certifications.Subsidiary Monami Cosmetics holds CGMP, ISO22716, ISO9001, ISO14001, and eve VEGAN certifications.
- Issuance of certified test reports for regulated substances for industrial marker products (RoHS Marker 510, High Purity Marker 500).Issuance of certified test reports for regulated substances for industrial marker products (RoHS Marker 510, High Purity Marker 500).
- Continuous ink and manufacturing technology development capabilities, including the successful development of domestic oil-based ballpoint pen ink in 1963.Continuous ink and manufacturing technology development capabilities, including the successful development of domestic oil-based ballpoint pen ink in 1963.
Introduction
Location
17 Songok-ro, Suji-gu, Yongin-si, Gyeonggi-do, South Korea
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