Information
Overview
- Summary
- Doosan Bobcat Korea Co., Ltd. is a manufacturer of industrial trucks and loaders for material handling and transportation, having initiated forklift production in Korea in 1968. It holds the undisputed No. 1 position in the domestic market as a leading material handling equipment supplier. The company develops, produces, and sells various industrial vehicles, including forklifts, and also distributes Bobcat-branded compact construction equipment and generators. Recently, Doosan Industrial Vehicle Co., Ltd. merged with Doosan Bobcat Korea Co., Ltd. to maximize business efficiency and strengthen global competitiveness.Doosan Bobcat Korea Co., Ltd. is a manufacturer of industrial trucks and loaders for material handling and transportation, having initiated forklift production in Korea in 1968. It holds the undisputed No. 1 position in the domestic market as a leading material handling equipment supplier. The company develops, produces, and sells various industrial vehicles, including forklifts, and also distributes Bobcat-branded compact construction equipment and generators. Recently, Doosan Industrial Vehicle Co., Ltd. merged with Doosan Bobcat Korea Co., Ltd. to maximize business efficiency and strengthen global competitiveness.
- Key Products/Technologies
- Its internal combustion forklift lineup ranges from 1.5-ton to 30-ton capacities, including diesel engine forklifts (e.g., D20S-9, D30S-9, D50S-9, D70S-9) and LPG engine forklifts. Specifically, diesel forklifts are equipped with Doosan engines approved for European Stage V emission standards, offering enhanced performance and fuel efficiency.Its internal combustion forklift lineup ranges from 1.5-ton to 30-ton capacities, including diesel engine forklifts (e.g., D20S-9, D30S-9, D50S-9, D70S-9) and LPG engine forklifts. Specifically, diesel forklifts are equipped with Doosan engines approved for European Stage V emission standards, offering enhanced performance and fuel efficiency.
- Electric forklifts, ranging from 1-ton to 5-ton capacities, include AC electric forklifts (e.g., B15T/B18T/B20T-7, B16X/B18X/B20X-7, BC20S-7, B15NS, B20NS), stand-up electric forklifts (BR20SP-7 PLUS), and electric lithium-ion battery forklifts, representing an eco-friendly product range. These products are characterized by zero emissions, low noise, high energy efficiency, and low maintenance costs.Electric forklifts, ranging from 1-ton to 5-ton capacities, include AC electric forklifts (e.g., B15T/B18T/B20T-7, B16X/B18X/B20X-7, BC20S-7, B15NS, B20NS), stand-up electric forklifts (BR20SP-7 PLUS), and electric lithium-ion battery forklifts, representing an eco-friendly product range. These products are characterized by zero emissions, low noise, high energy efficiency, and low maintenance costs.
- Warehouse material handling equipment and small electric logistics equipment offer specialized solutions for e-commerce logistics warehouses. Automated Guided Forklifts provide excellent maneuverability in confined spaces due to their compact size and minimal turning radius, enabling efficient resource reallocation.Warehouse material handling equipment and small electric logistics equipment offer specialized solutions for e-commerce logistics warehouses. Automated Guided Forklifts provide excellent maneuverability in confined spaces due to their compact size and minimal turning radius, enabling efficient resource reallocation.
- Key technologies include high-performance AC control systems, oil-cooled disc brake (ODB) systems, enhanced visibility designs, ergonomic designs, and eco-friendly and low-noise technologies integrated into products. The company also possesses capabilities in building smart factories through the convergence of ICT and manufacturing technologies, along with remote management systems and digital platforms for data-driven, customized customer services.Key technologies include high-performance AC control systems, oil-cooled disc brake (ODB) systems, enhanced visibility designs, ergonomic designs, and eco-friendly and low-noise technologies integrated into products. The company also possesses capabilities in building smart factories through the convergence of ICT and manufacturing technologies, along with remote management systems and digital platforms for data-driven, customized customer services.
- Technologies enhancing durability and safety include hypoid gear drive axles, IP54/IP65 rated motors and connectors, and various safety features such as seatbelt interlock, electronic parking brake (EPB), and operator sensing system (OSS). Product reliability is ensured through rigorous extreme testing processes during development.Technologies enhancing durability and safety include hypoid gear drive axles, IP54/IP65 rated motors and connectors, and various safety features such as seatbelt interlock, electronic parking brake (EPB), and operator sensing system (OSS). Product reliability is ensured through rigorous extreme testing processes during development.
- Core Advantages
- Maintaining an undisputed No. 1 position in the domestic forklift market since its first production in 1968, securing strong market leadership. Over 55 years of history and experience contribute to its significant role in the development of the Korean forklift industry.Maintaining an undisputed No. 1 position in the domestic forklift market since its first production in 1968, securing strong market leadership. Over 55 years of history and experience contribute to its significant role in the development of the Korean forklift industry.
- Offering a comprehensive product lineup, including internal combustion forklifts from 1.5-ton to 30-ton capacities, electric forklifts from 1-ton to 5-ton capacities, warehouse logistics equipment, automated guided forklifts, and lithium-ion battery forklifts, catering to diverse customer needs. Its extensive product portfolio also encompasses Bobcat's compact construction equipment and portable power products.Offering a comprehensive product lineup, including internal combustion forklifts from 1.5-ton to 30-ton capacities, electric forklifts from 1-ton to 5-ton capacities, warehouse logistics equipment, automated guided forklifts, and lithium-ion battery forklifts, catering to diverse customer needs. Its extensive product portfolio also encompasses Bobcat's compact construction equipment and portable power products.
- Strong product development capabilities focused on customer convenience, comfort, eco-friendliness, quietness, and the application of cutting-edge technologies, while prioritizing stability and durability. Leveraging ICT-integrated remote management systems and digital platforms to deliver data-driven, customized products and services, demonstrating a technological edge.Strong product development capabilities focused on customer convenience, comfort, eco-friendliness, quietness, and the application of cutting-edge technologies, while prioritizing stability and durability. Leveraging ICT-integrated remote management systems and digital platforms to deliver data-driven, customized products and services, demonstrating a technological edge.
- Global business capabilities with a network of over 360 dealers across more than 100 countries for product and service delivery. The company is strengthening its global competitiveness, particularly in the North American market, showing high export growth and a 7% market share in engine forklifts.Global business capabilities with a network of over 360 dealers across more than 100 countries for product and service delivery. The company is strengthening its global competitiveness, particularly in the North American market, showing high export growth and a 7% market share in engine forklifts.
- Achieving synergy effects by leveraging the Bobcat brand's recognition since its integration as a Doosan Bobcat subsidiary in 2021. Strategic initiatives include consolidating overseas entities and simplifying governance structures to enhance management efficiency and strengthen market penetration in North America and Europe.Achieving synergy effects by leveraging the Bobcat brand's recognition since its integration as a Doosan Bobcat subsidiary in 2021. Strategic initiatives include consolidating overseas entities and simplifying governance structures to enhance management efficiency and strengthen market penetration in North America and Europe.
- Diversifying its business by expanding into downstream operations such as rental, used equipment sales, and services through the establishment of Logipia stores since 2018, thereby broadening customer reach and generating new revenue streams.Diversifying its business by expanding into downstream operations such as rental, used equipment sales, and services through the establishment of Logipia stores since 2018, thereby broadening customer reach and generating new revenue streams.
- Target Industrie
- Material handling and transportation operations.Material handling and transportation operations.
- Manufacturing sector.Manufacturing sector.
- Construction and port sites.Construction and port sites.
- Logistics warehouses and e-commerce businesses.Logistics warehouses and e-commerce businesses.
- Engineering and foundry plants.Engineering and foundry plants.
- Landscaping and agricultural industries (utilizing Bobcat compact equipment).Landscaping and agricultural industries (utilizing Bobcat compact equipment).
- Major Markets
- South Africa (some products from India factory supply)South Africa (some products from India factory supply)
- South Korea (No. 1 in domestic market), China (Yantai factory operations), India (Bengaluru factory, including Southwest and Southeast Asia)South Korea (No. 1 in domestic market), China (Yantai factory operations), India (Bengaluru factory, including Southwest and Southeast Asia)
- United Kingdom (acquired Rushlift, dealer network), Belgium (governance structure simplified around Doosan Bobcat EMEA s.r.o.), Germany (governance structure simplified around Doosan Bobcat EMEA s.r.o.), Czech Republic (Doosan Bobcat EMEA s.r.o. entity)United Kingdom (acquired Rushlift, dealer network), Belgium (governance structure simplified around Doosan Bobcat EMEA s.r.o.), Germany (governance structure simplified around Doosan Bobcat EMEA s.r.o.), Czech Republic (Doosan Bobcat EMEA s.r.o. entity)
- United States (focused on North American market, governance structure simplified around Doosan Bobcat's US entity Clark Equipment Co.), CanadaUnited States (focused on North American market, governance structure simplified around Doosan Bobcat's US entity Clark Equipment Co.), Canada
- Certifications/Patents
- Awarded the '100 Million Dollar Export Tower' in 1993.Awarded the '100 Million Dollar Export Tower' in 1993.
- Received the '200 Million Dollar Export Tower' at the 49th Trade Day in 2012.Received the '200 Million Dollar Export Tower' at the 49th Trade Day in 2012.
- In 2021, Executive Managing Director Shim Bang-yu was honored with the Industrial Service Medal at the 45th National Productivity Awards for contributions to independent forklift technology development and localization of key imported components.In 2021, Executive Managing Director Shim Bang-yu was honored with the Industrial Service Medal at the 45th National Productivity Awards for contributions to independent forklift technology development and localization of key imported components.
- Diesel forklifts equipped with Doosan engines are approved for European Stage V emission standards, demonstrating environmental technology leadership.Diesel forklifts equipped with Doosan engines are approved for European Stage V emission standards, demonstrating environmental technology leadership.
- Possession of proprietary technologies such as high-performance AC control systems and oil-cooled disc brake (ODB) systems for AC electric forklifts.Possession of proprietary technologies such as high-performance AC control systems and oil-cooled disc brake (ODB) systems for AC electric forklifts.
- Technological competitiveness in providing high durability even in harsh environments through the application of IP54/IP65 rated motors and connectors.Technological competitiveness in providing high durability even in harsh environments through the application of IP54/IP65 rated motors and connectors.
Introduction
Location
468 Injung-ro, Dong-gu, Incheon, South Korea
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